Steele Williams, Director at TRAINFITNESS

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Steele Williams

Having been in the fitness industry for over 30 years, Steele is a Co-founder of TRAINFITNESS. He was one of the first Personal Trainers in Brisbance Australia back in the '90s. On moving to the United Kingdom in 2000, he started work at London's Harbour Club where he quickly became a well known for training many celebrities including Mel B, Bjork, Elle Macpherson, Max Beesley, Melanie Sykes and many more. He was a presenter on the FAt Academy televions show in 2003. His passion lies in nutrition and healthy living, being a strong advocate for micro-stresses placed on the body to stimulate mitochondrial health.

Inside The UK Fitness Workforce Blog Banner
16 Jun, 2026 • General Fitness /

Inside the 2026 UK Fitness Workforce

Most of what circulates about the UK fitness industry is opinion. People talk about gym membership being down because of the cost of living, about PT work drying up, about AI eating the personal-training market. Some of it is reasonable. Most of it, though, is just plain wrong. The actual…

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Pre Frail Clients Respond Faster Than You Think Blog Banner
9 Jun, 2026 • General Fitness /

Fitness Course Series: Pre-Frail Clients Respond Faster Than You Think

Picture an older client you have worked with, or one who is currently on your books. They are in their late sixties or seventies, generally well, but you have noticed the things you notice. They get a little slower across the room. They take longer to stand up from a…

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Why Some Clients Stick And Others Quietly Disappear Blog Banner
2 Jun, 2026 • Personal Training /

Personal Trainer Course Series: Why Some Clients Stick and Others Quietly Disappear

Every PT has had the experience of a client signs up motivated, trains brilliantly for three or four weeks and then quietly drifts away. They don’t cancel, they don’t complain, they just stop showing up. By month two the Tuesday slot you held for them belongs to someone else and…

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Mix Strength And Cardio Without Losing Blog Banner 2
27 May, 2026 • Personal Training /

Personal Trainer Course Series: Mix Strength and Cardio Without Losing

Mix Strength and Cardio Without Losing You will have had this conversation more than once. A client wants to be stronger but also wants to run a half marathon, or wants to keep cycling at the weekend but also wants to build noticeable muscle, or wants to do CrossFit two…

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Power Training For Older Adults Blog Banner
18 May, 2026 • Strength & Conditioning /

Strength & Conditioning Course Series: Power Training for Older Adults

Picture one of your older clients. They can hold a solid wall sit, manage a reasonable leg press and even surprise you on the seated row. By most measures, their strength is in good shape. But ask them to catch their balance after a stumble on the kerb, react quickly…

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