fitness fx Limited (fx) was founded in 2003 as a subsidiary of Fitness Industry Education (FIE). The company’s main product range was group exercise to music programmes which included videos, choreogrpahy notes and music for group exercise instructors.
Fitness Programming
The fx range of fitness training programmes initially included:
pump fx – a weighted workout
stomp fx – a workout which uses a step
groove fx – a danced based workout programme
fight fx – a mixed martial arts programme
blast fx – metabolic bodyweight conditioning
Programmes for Personal Trainers
As new research into training methodologies gave the industry greater insight into the benefits of particular types of training, fx developed a further range of programmes designed for personal trainers as well as group exercise instructors. This new range of programmes is called T3 and includes:
T3 pump – a weighted workout
T3 blast – high intensity workout using bodyweight exercises
T3 fight –another high intensity workout using mixed martial arts exercises
T3 swing – a kettlebell workout
T3 shred – high intensity workout using a variety of small equipment
T3 sprint – a sports conditioning workout using the training methods practiced by 100-meter sprint champion, Dwain Chambers
Integration into Personal Training Courses
Based on feedback from personal trainers and instructors completing T3 training, the T3 programmes were then also tightly integrated into the personal training courses offered by Fitness Industry Education and the group exercise fx programmes into the group exercise to music courses.
