JUMPYBUMPY (JB) was a website owned by Fitness Industry Education which offered a range of exercise music and workout videos for group exercise to music instructors. The JUMPYBUMPY brand was initially set up and marketed directly towards group exercise instructors with the aim of giving them education and products to help them to deliver great group exercise workouts.
The Evolution of the Fitness Industry
With the decline in CD sales and the growth of YouTube as a source of inspiration for instructors, the need for a separate brand was greatly reduced. The JUMPYBUMPY website was closed in November 2015 and its products and services were integrated into TRAINFITNESS.
